As ad buying continues to shift toward curation, Index Marketplaces marks a new beginning for programmatic executions: one that’s more …
Read moreExchange Efficiency
Make the most of every impression by transacting through the most efficient supply-side platform.
Make the most of every impression by transacting through the most efficient supply-side platform.
When time is measured in milliseconds, getting there first counts
We’re leading the industry toward total market efficiency. Our modernised exchange platform allows us to efficiently scale and innovate across all channels and formats, resulting in higher win rates and maximised yield at a lower cost to you.
Our approach to exchange efficiency
Our approach to exchange efficiency
Unparalleled scale
We process 500 billion requests daily and 1 million transactions per second—more than even the New York Stock Exchange. This level of scale demands efficiency, which translates to maximised yield for media owners and broader reach with higher win rates for buyers—all at a lower cost.
Predictive intelligence engine
Our predictive intelligence engine allows us to accurately and efficiently curate the most relevant content and audiences. We invest in machine learning capabilities to help ensure we send the most valuable impression opportunities to DSPs, and to enhance signalling and price guidance for smarter buyer decisioning.
Modern architecture and advanced infrastructure
Recently rebuilt from the ground up, our platform provides an efficient, unified experience across every channel. Our modernised architecture reduced our power per auction by 40% while ensuring flexibility and adaptability for our customers.
We own and operate data centres around the world to minimise latency and ensure a seamless consumer experience. This gives us full control over our auction capacity and bid response speeds, creating operational efficiencies that boost performance and lower costs across the supply chain.