Dan Fairclough, Author at Index Exchange

American flag against buildings

Articles

Aug 15, 2024

The Streaming Election: How To Craft Winning Political Advertising Campaigns

With soaring viewership growth and new programmatic advancements, streaming TV has become a critical investment for political marketers ahead of …

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White house against a blue sky to represent political ads and streaming tv

Articles

Apr 09, 2024

Political Ads and Streaming TV: How To Navigate the 2024 Election Cycle

As we get further into the 2024 election cycle, political marketers cannot overlook the power of streaming TV for their …

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