How Programmatic Curation Drives Performance: Q&A with Omnicom Media Group
As programmatic advertising continues to evolve, curation has become an essential tool for performance agencies aiming to deliver strong results …
Read moreAs programmatic advertising continues to evolve, curation has become an essential tool for performance agencies aiming to deliver strong results …
Read moreOur vision at Index Exchange is total market efficiency, and our engineering teams are using machine learning and optimization to …
Read moreIn today’s crowded digital space, effectively reaching the right audience is more essential—and complex—than ever. Curation offers a precise, streamlined …
Read moreAt Index Exchange, we take pride in delivering best-in-class service and technology to our customers and partners around the globe. …
Read moreAs 2024 draws to a close, I find myself reflecting on a transformative year that has begun to redefine the …
Read moreThe holiday shopping season is no longer a sprint that starts on Black Friday and ends with Cyber Monday. Over …
Read moreThe programmatic ecosystem has innovated quickly to improve ad performance in streaming TV. OpenRTB 2.6 brought standardization to streaming and …
Read moreAt Index Exchange, diversity, equity, inclusion, and belonging (DEI&B) are crucial pillars in building an environment where every voice is …
Read moreThere’s a story behind all artwork and branding in office spaces. It exists for more than admiration, yet those stories …
Read moreVideo transcript I just returned from Virginia where Index Exchange’s CEO, Andrew Casale, testified on the opening day of the …
Read moreIn our “Behind the Tech” blog series, we’re delving into the minds of our engineering team members to get a …
Read moreWith soaring viewership growth and new programmatic advancements, streaming TV has become a critical investment for political marketers ahead of …
Read moreIn recent years, the landscape of live event advertising has undergone a significant transformation. With more viewers choosing streaming platforms …
Read moreAs the ad industry amplifies the need to eliminate made-for-advertising (MFA) sites, many marketers are left wondering what they can …
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