Better Price Transparency Unlocks More Efficiency and Value in Programmatic
As the programmatic market continues to mature, a central theme has emerged—the pursuit of efficiency and genuine value creation. There …
Read moreAs the programmatic market continues to mature, a central theme has emerged—the pursuit of efficiency and genuine value creation. There …
Read moreThis post was originally published on November 9, 2022 and last updated on September 11, 2023. Price floors and rate …
Read moreClimate change is one of the most pressing challenges we’re all facing today, and the call for more sustainable business …
Read moreAs an engineering-first company, our foundation is our technology platform and all of the Indexers who come together to improve, …
Read moreHappy Pride Month! Each June, Pride Month provides us with a time to honor and celebrate the history and accomplishments …
Read moreIn a relatively short amount of time, the streaming TV market has seen rapid growth, bringing new opportunities in advertising …
Read moreStreaming TV again took center stage at this year’s upfronts. In fact, a survey from The Trade Desk showed 59% …
Read moreOne of our goals at Index is to foster active communities of allyship to support all Indexers, across many spectrums. …
Read moreThe lack of content signal transparency in streaming and connected TV (CTV) has become a major concern for media buyers. …
Read moreTo our valued DSP partners, I am reaching out to reassert our unwavering dedication to your success and to reinforce …
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