Ensure your marketing efforts are both authentic and impactful this Pride Month
Continue your allyship and engagement with the LGBTQ+ community this Pride Month. Ten percent of adults in the US and 9% worldwide identify as part of the LGBTQ+ community.1 A recent survey of US marketers found that 83% of respondents believe that LGBTQ+ inclusive marketing will increase brand loyalty, and 79% believe it will lead to greater word-of-mouth.1 Work with Index to ensure your marketing efforts are both authentic and impactful this Pride Month.
Month
June
83%
of surveyed US marketers believe LGBTQ+ inclusive marketing will increase brand loyalty
79%
of surveyed US marketers believe LGBTQ+ inclusive marketing will increase word-of-mouth
Streaming
Recommended content genres
• LGBTQ+
Recommended third-party segments via LiveRamp
• Pride Month Shoppers
• Pride Month Specials
Display/Video
Recommended contextual targeting
• Pride Month
• LGBTQ+
Recommended third-party segments via LiveRamp
• Pride Month Shoppers
• Pride Month Specials
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