Invest in value-aligned curated packages supporting Black voices
Connect authentically with Black customers this month and beyond. Reach this key community with relevant, impactful content showcased through our curated packages for Black History Month. One study found that upwards of 65% of Black customers are likely to return to a brand that authentically reflects their culture.1
Dates
February 2024
65%
of Black customers are likely to return to a brand that authentically reflects their culture
Streaming
Recommended Content Genres
• Black History Month
• Black Entertainment
Recommended Third-Party Segments via LiveRamp
• Black History Month Shoppers
• Black History Month Specials – TV Viewership
Display/Video
Recommended Contextual Targeting
• Black History
• African American History
Recommended Third-Party Segments via LiveRamp
• Black History Month Shoppers
• Black History Month Specials – TV Viewership
Ready to get started?
Contact us to learn more about this package.