Take advantage of the January sales to reach consumers.
Many consumers take advantage of the January sales, leading to a boost in retail activity. In January 2024, retail sales volumes rebounded by 3.4% compared to December 20231, marking the sharpest increase since April 2021.
Popular categories during these sales often include clothing, electronics, and home goods, as shoppers hunt for bargains.
Date
January 2025
3.4%
of sales rebound in January 2024 compared to December
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