Google Chrome plans to fully phase out third-party cookies in 2024, and with 63% of the global market share, this …
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With the end of 2023 nearing, I wanted to share some of my reflections on the last 12 months. As …
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As streaming TV continues to grow, programmatic technology is rapidly evolving right alongside it. We’re finally seeing technical implementation catch …
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Overview Business Insider, a global media company that publishes news, stories, and data-driven journalism across a variety of platforms, began …
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As the programmatic market continues to mature, a central theme has emerged—the pursuit of efficiency and genuine value creation. There …
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This post was originally published on November 9, 2022 and last updated on September 11, 2023. Price floors and rate …
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Overview As the largest local news app in the US with over 50 million monthly users, NewsBreak prides itself on providing content …
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In a relatively short amount of time, the streaming TV market has seen rapid growth, bringing new opportunities in advertising …
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Discover how LADbible Group leveraged Index’s outstream video ad unit to offer a richer advertising experience for its consumers.
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The lack of content signal transparency in streaming and connected TV (CTV) has become a major concern for media buyers. …
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